Ragged Mountain Equipment Leads the Way in Giving for the Environment
Ragged Mountain Equipment in Intervale, NH is doing good work. When I was climbing in the North Conway area, Rob Nadler and Cort Hansen were just starting the store in a small space behind the Intervale post office. They made their own chalk bags, ice axe leashes and a few polypro pullovers. Since then, they’ve grown the business to one of the best outdoor and retail outlets in the nation. They might not be the biggest, but in my opinion, one of the best. There’s always a good feeling when you go into their store.
In line with their values, there now contributing .50 cents from every sale of a Ragged Mountain made product over $25.00 retail cost to the Upper Saco Valley Land Trust (USVLT).
USVLT’s mission is to protect the cultural and scenic values of the Upper Saco River Valley by preserving land for farming, forestry, recreation and education. Founded in 2000, USVLT has helped preserve nearly 4,000 acres of open space here in the area. The same program is being used by some of the restaurants and B&B’s in the valley.
Says Cort, “I think we are the only retail/manufacturer doing this at this time. I think it is a great program to raise the awareness of local land conservation issues. ” He adds, “The customer has the choice at the register to opt out and save $.50. Very few have done so.”
Every garment has a hang tag explaining their mission. Says Cort, “We are in the process of expanding hang tags to all our existing inventory which is a major task I can inform you. New styles come through with the tags already on them.”
They’re up to more good. Adds Cort, “We also enrolled the Mount Washington Valley Ski Touring Foundation in the program as well. All ski trail passes sold here at the Touring Center include a $.50 contribution the USVLT. We are the only XC ski touring center participating in this program currently. I think this is vital to making all nordic skiers aware that almost 100% of the valley XC trails use private land which is not protected from development or alternative uses.”
Climber Henry Barber approached Ragged Mountain late last fall about their participating in this this program.
If you’d like to donate and help owners Rob and Cort with this worthwhile project, contact Cort at cort(at)raggedmountain.com